Bus Shelter

Bus shelter advertising is a relatively self-explanatory concept. Also referred to as transit shelter ads, this describes promotional and marketing content that’s published on bus stops and stations nationwide, with a view to targeting commuters as they go about their daily business.

Typically, the most coveted bus shelters and spaces exist in busy and bustling high streets, particularly those in central locations that benefit from high levels of traffic.

The frequency of bus stops in bustling city locations continues to underpin the viability of bus shelter advertising, which enables brands to directly target and communicate to their ideal audience along heavily commuted roadways.

Why Bus Shelters

•   Strategically located on busy high ways bus stops.
•   Engages directly with the consumers while they wait for the public transport.
•   Easy communication with the audience due to close proximity.
•   Easily branded to clients corporate colors for effective visibility and create consumer attention.
•   Can contain much more information than many other forms of OOH can as a higher percentage of viewers are there for longer periods of time.
•   Great local campaigning tool as well. They are your “feet on the street” and speak to a local audience.
•   Cost effective.